The mayor, who manages the city with the help of Twitter

Online-city-menedzhmentMer small Spanish town called Hong Jose Antonio Rodrigo Salas - at least interesting person. First he persuaded the inhabitants to make the motto of the city the word "Love" in binary encoding, and then decided to manage the settlement via twitter. As life has shown, the experiment was a success.

In the city of Hong southern Spain live about three and a half thousand people. In 2011, its mayor decided to make an experiment - to plant all the inhabitants on twitter and see if that helps better manage the city. Jose Antonio Rodrigo Salas has managed not only to persuade its citizens to have a Twitter account, and confirm them in the town hall that he knew with whom. Twitter began to use electricians, street sweepers, cooks at the school - in short, everything.



Community authorities and citizens looks like. In the evening, a resident wrote to the mayor that the street lamp burned in the lantern. He replied: "Thank you for your message. Tomorrow fix "- and notes tweet electrician. The next day, the electrician puts repaired photo lantern.

This kind of "mutual transparency" works like a whip, and as a carrot. On the one hand, if the government will not do its job, the people will know about it immediately. On the other hand, the people see that the officials and the utilities do work. And they can praise an employee - for example, a tweet from the lantern was repaired a few retweets. The driver of the sweeper because of its incendiary tweets and does become a local celebrity.

According to the mayor, twitter helps to save the city. The mayor was able to fire three police officers and one leave. The only police officer in the city said that the day he receives about 50 tweets from inhabitants. This information is of serious incidents (eg, accident), and a complaint ("My neighbor sings without plugging, what to do?"). At night, the policeman hangs up the phone - if there will be something urgent, and so it will find: everyone knows where he lives.





Many residents Hoon said that the use of Twitter makes the city better, because people had a direct relationship with the authorities. But there are also dissatisfied. One of the residents annoyed by the fact that workers unquestioningly carry out all that the mayor says. He did not like what some people write not only about work but also about domestic affairs ("I do not care what they cooked paella for dinner»).

The last time in 2011, Rodriguez Salas ran for mayor, his opponent went under the slogan "Vote for this mayor, not the virtual." Even before the experiment with twitter local newspapers called Rodriguez Salas digital mayor and his city - incredible Hoon.

The next elections will be held in May of 2015. Now the mayor of the town of Hun - 350 thousand followers on Twitter, and on this indicator it is popular not only all of his potential rivals combined, and even the mayor of New York.

via meduza.io/feature/2015/04/20/neveroyatnyy-hun

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