We are delighted with the new summer collection of designer Irina Konareva, the best outfits for women 50+

Russian designer Irina Konareva She does everything possible to make Russian women dress stylishly and tastefully. Women make clothes for mature women. However, very often young girls look at her outfits.



If you do not know where to dress now, because many foreign brands have left the country, Irina Konareva will save you. We made a selection of the most successful images of the designer. Maybe you will find the right outfit for yourself.

Irina Konareva Irina Konareva lived in Voronezh for many years. In 2013, she opened her first fashion boutique. She dreamed of dressing ladies not only in beautiful, but also in fashionable clothes. And I have to say, she did.

Today, more than 163 thousand people follow Irina’s activities on Instagram. She owns shops not only in Voronezh. Boutiques also operate in Lipetsk and Moscow. In addition, you can get advice from a competent specialist and order clothes online.



Instagram / @konarevairina The store's website features various design brands. And, of course, the line of clothes from Konareva herself. Irina also launched an unusual project. It's called "Transformation, or the Million Dollar Project."

It is about changing the lives of women. External transformation necessarily leads to internal transformation. Ladies from different parts of Russia come to Konareva with a certain request. Together they discuss the desired result and begin to work on the transformation.



Instagram / @konarevairina Heroins completely change the image. This applies to the style of clothes and hairstyle. Women can look at themselves in a new way. And it's expensive! Last year, an Italian woman with Russian roots took part in the project. So we can confidently say that the brainchild of Irina Konareva acquires an international scale.

What clothes creates designer Shop Konareva for a reason called boutique. It contains unique designer clothes that are different from the mass market. It is suitable for women who are open to experimentation.

Irina’s boutiques are not just shops selling beautiful and fashionable clothes. This is a place of power where every woman can rest her soul. The uniqueness is also that Konareva offers not just individual elements of the wardrobe, but already ready-made solutions for creating stylish images.



Instagram / @konarevairina Also, you can only pick up shoes or accessories there if your outfit is already ready. The stylist believes that the image without successful additions is considered incomplete. Even the most seemingly boring black dress will play with new colors, if you decorate it with a couple of accessories.

In her Instragram account, Irina shares stylish outfits and tips that will help you transform beyond recognition any image. For example, I really liked the video stylist, where it shows as many as 3 options, how you can beat, at first glance, a boring shirt. Be sure to watch this video on the link.



Irina has her own YouTube channel, where videos with new products from her boutiques are regularly released. You can see how things will sit on the body, as well as get acquainted with the entire range and novelties in the store. By the way, there are also videos with the results of the Transformation project.

Irina Konareva’s role model is a great example to follow. She is over 50 years old, but looks much younger than her age. Smiling and purposeful stylist knows exactly what she wants from life. And this can be seen by the passion with which she is engaged in design activities.



Instagram / @konarevairina It's great that these women bring their light to the world and inspire other ladies to become better. If you are tired of boring monotonous clothes and want to reveal yourself in a new way, you definitely need to turn to Irina. Or to her faithful assistants who do magic in boutiques, and can also consult you online.

For me, Irina was a real discovery. And I will definitely look at her page more than once to be inspired by new images and ideas of the stylist.

I wonder, did you like what this wonderful woman does? Tell me in the comments which outfit you liked the most.

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