Why fitting will disappear from shops and shopping malls

During the quarantine, we were deprived of a lot of familiar things. The main thing, of course, communication and socialization, but buying clothes is also present in this long list.



As the world is gradually relaxing quarantine measures, Rospotrebnadzor adjusts the recommendations for the opening of shopping centers and shops.



Very soon, fashionistas will finally be able to update their worn wardrobe. But there's bad news. Some of the restrictions have come as a shock to women. "Site" I'll tell you which ones.

Trying things on – alpha and omega offline shopping. After all, having not studied the thing well enough in the dressing room, as a rule, you buy something that dusts with useless cargo then in your closet.



For many women, the process of fitting is even sweeter than the purchase itself: it does not cost money, relieves stress and gives pleasure. And it is all the more insulting that it was he who was targeted by Rospotrebnadzor.



Epidemiologists are not happy about easing quarantine requirements. And then there is a situation when one dress will be measured per day by a dozen customers. And to deny their opinion of reason is difficult.



During fitting, it is impossible to limit the contact of tissue with open skin. And disinfecting the dress after fitting also does not work.



As a result, the complete closure of fitting cabins as the main condition for opening a clothing store. Shoppers are crying and online stores are rubbing their hands.

For shoe stores, a compromise solution was found that satisfied buyers and supervisory authorities.



They began to use disposable, rather thin shoes or socks that will exclude contact with open skin.

Shoe shops can easily work. For clothing, a similar option has not yet been found. There was an opinion to oblige sellers to buy software and set up measurements in 3D.



Dear brands have been practicing this for quite a long time, but in our realities everything rests on the monetary side of the issue. Shops have already obliged at their own expense to provide customers with a mask and gloves. And then there's expensive software.



Life is often more inventive than any instruction. And we believe that officials will eventually find common ground with entrepreneurs, and trade rules will be worked out for everyone.

Clothing stores are at risk of becoming museums. We wish you and your loved ones patience, and most importantly - the best health. Good luck!