Outdoor advertising trends 2019

Outdoor advertising shows rapid growth. It is designed for a long-term marketing strategy, which together with other methods of advertising gives a good effect.



Outdoor advertising trends 2019:
  1. Use in outdoor digital advertising of geosurfing. This allows you to spend money economically. How does geosurfing work? As soon as the user is close to the advertisement and fits by interests, age and other signs, the advertisement is shown to him. He sees digital advertising, and the subconscious forces the user to buy the product, as it is likely that he has previously viewed the product from his devices.
  2. There will be a balance between outdoor and online advertising. This will allow more conversions for businesses. If you consider that outdoor advertising is an inexpensive source of traffic, which is highly effective. The use of outdoor advertising will gain momentum.
  3. Ultraviolet printing. UV printing will be a real trend in 2019. This is the latest technology that provides high brightness, relief and unique shine. UV printing does not know the limitations in application, so advertising is possible on media from any material and texture.

More about UV printing technology
The technology allows printing on any surface:
  1. On the blinds.
  2. On murals and stained glass.
  3. On skin and similar materials.
  4. Stretch ceilings.
  5. On PVC.

Printing on PVC deserves special attention, as the bright and embossed packaging will attract anyone who looks at it. Printing technology allows you to translate into reality any ideas of designers. UV printing will cope with complex color filling. The ink used in printing does not burn out, is not afraid of precipitation and temperature drops. Therefore, the technology can be used for outdoor printing.

Ultraviolet PVC printing can be used to organize shares. Polymerization of ink under ultraviolet rays excludes toxicity. This allows the use of technology for the design of baby packaging, eco-friendly cosmetics and products.

Wide-format printing on PVC is possible on both foamed and cast material. UV printing on PVC allows you to use the obtained images not only for packaging, but also for interior design, stands, for the design of windows and balconies, for the design of exhibition and shopping centers.

The cost of printing is paid off by the long service life of printed images. It will be a great way of advertising for both small and medium or large businesses.

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