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Lowe Adventa promotes "dandruff shampoo №2». Unilever launches brand CLEAR vita ABE
Bashny.Net
The company "Unilever CIS" displays on the Russian market brand CLEAR vita ABE - a new generation of anti-dandruff shampoos.
How to tell the agency website, a line of shampoo Clear vita ABE is designed using innovative technologies and scientific developments Clear Technology Center Unilever (France). Unlike most anti-dandruff shampoos, Clear vita ABE deeply nourishes the scalp and dandruff, preventing its re-occurrence.
In addition to the main line, Clear vita ABE is the first line of shampoo Clear vita ABE Men, designed specifically for men.
"As we strive to deliver communications that Clear vita ABE - this is not another anti-dandruff shampoo. This advanced integrated approach to beauty and health of the hair of the scalp, "- says brand manager brand Clear vita ABE Xenia Baturina.
Development of advertising strategy and creative concept - Lowe Bangkok, Thailand (part of the network of Lowe Worldwide).
In Russia, the development of tailored integrated advertising campaign spends Lowe Adventa and brand team Unilever Russia.
Brand Communication actively built up in a variety of media channels: TV, press and point of sale, Internet and outdoor advertising.
via # image5235355
How to tell the agency website, a line of shampoo Clear vita ABE is designed using innovative technologies and scientific developments Clear Technology Center Unilever (France). Unlike most anti-dandruff shampoos, Clear vita ABE deeply nourishes the scalp and dandruff, preventing its re-occurrence.
In addition to the main line, Clear vita ABE is the first line of shampoo Clear vita ABE Men, designed specifically for men.
"As we strive to deliver communications that Clear vita ABE - this is not another anti-dandruff shampoo. This advanced integrated approach to beauty and health of the hair of the scalp, "- says brand manager brand Clear vita ABE Xenia Baturina.
Development of advertising strategy and creative concept - Lowe Bangkok, Thailand (part of the network of Lowe Worldwide).
In Russia, the development of tailored integrated advertising campaign spends Lowe Adventa and brand team Unilever Russia.
Brand Communication actively built up in a variety of media channels: TV, press and point of sale, Internet and outdoor advertising.
via # image5235355
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