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Once Captain Boycott boycott
this a curious case occurred in 1880. A retired British Captain Charles Cunningham Boycott worked as an agent for the sale of land. Once he spent a large advertising campaign for the sale, which did not like the locals. And then they boycott the boycott - him and his family refused to serve in the shops, laundries, restaurants, ignored the requests and even threatened his child. Rightly called "ostracized" but Captain Boycott - it sounds almost like a meme :)
via factroom.ru