Empire Pepsi






"Pepsi" is widely known for its rollers, no other company is not filmed many stars as filmed at the "Pepsi". We know how the company likes to involve in the Pepsi commercials of celebrities. Every year more and more interesting videos and amusing.

The company for the production of beverages starts in 1898. Non-alcoholic soft drink sold worldwide was invented by an American pharmacist Caleb Bredhemom from New Bern.







B advertising "Pepsi" starring Michael J. Fox, Michael Jackson, Mike Myers, Madonna, Aishwarya Rai, One Direction, Britney Spears, Beyonce, Pink, Nicki Minaj, Enrique Iglesias, Thierry Henry, Lionel Messi, Frank Lampard, Kanye West, David Beckham, Ryan Giggs, Tiger Woods, Will.i.am, Fergie, Spice Girls, Shakira, Christina Aguilera, Jennifer Lopez, Fernando Torres, James Dean, group Okean Elzy, the name of the song is "Vimagay bіlshogo" ("Ask for more" ) was one of the slogans of "Pepsi" in Ukraine. Also, in advertising "Pepsi" used the song of The Offspring «You're gonna go far, kid», and the song of Beasts "Areas quarters».

Let's remember how it all began. The brightest, successful and famous commercials.

One of the first participants of the campaign Pepsi-Cola was an American actor James Dean, starring in a movie in 1950.

However, the most frequently collaborated with Pepsi musicians, among whom was the King of Pop Michael Jackson. Shooting the movie in 1984, Jackson suffered serious burns from fireworks.

Michael Jackson in the advertising Pepsi-Cola. 1984

Another unpleasant incident occurred when in 1989 the company signed a contract with Madonna. While the singer was engaged in promotion of their new single Like A Prayer. Especially for Pepsi-Cola Madonna shot a shortened version of the video for this song. However, advertising has turned out very dubious. The fact that a religious community spoke sharply against the sacrilegious treatment of Christian symbolism in the video. Under pressure from the Pope personally clip was removed from the show, which resulted in financial losses for the company.




1987

In advertising Pepsi again starred Michael Jackson:

In 1988, the campaign Pepsi «New Generation» was a new movie with Michael Jackson. Episodic spot "Chase" was shown during the awards ceremony Grammy. Newspapers dubbed the most viewed video in the history of advertising - "Pursuit" surpassed even the legendary advertising Apple «1984».

1990

Pepsi begin to advertise idol of teenagers - Fred Savage and Kirk Cameron. The new campaign for Diet Pepsi removed athlete Joe Montana and musical legend Ray Charles. It appears movie with Tina Turner and Rod Stewart.

Ray Charles

Tina Turner and David Bowie

1991

Pepsi released a television ad with Cindy Crawford. A well-known model in white tank top and short denim shorts coming out of a red Lamborghini, to quench their thirst refreshments.

1992

It was filmed a new ad with Michael Jackson:




1997

Appears slogan «GeneratioNext». In advertising Pepsi begin shooting wildly popular Spice Girls.

2001

Face Pepsi fat incredibly popular Britney Spears. The advertising campaign with a new "face" became the most expensive and extensive in the history of Pepsi - all over the world have been posters where the Princess of Pop is with a can of Pepsi and a cute smile, it was created a huge number of videos. The company first decided to advertise on the Internet - were bought various platforms on Yahoo site to display videos with Britney and other stars. In March, the first movie was filmed The Joy Of Pepsi. Under pep song that was specifically written for the advertising of Britney dancing in a factory drinks, tore off his work clothes.



2003

Singer Beyonce Knowles has become the face of the brand. The contract with Britney Spears was canceled. Sometimes the star guest in the campaign, not only does not wear or use its products, but generally prefer the products of competitors. So, for example, a huge fee for filming in advertising company Pepsi paid a few years ago Britney Spears. The contract was canceled after the paparazzi caught Britney bank buying Coca-Cola.



The Pepsi commercial starred singer Shakira:

2004

The video immediately joined Pepsi 4 stars: Pink, Beyonce, Britney and Enrique Iglesias. Pop diva sang a duet cult song «We Will Rock You». This commercial has become the longest in the history of Pepsi: duration of about two minutes.





He was released on video with Beyonce, Jennifer Lopez and David Beckham (David signed a five-year agreement with Pepsi in the amount of 10 million. Pounds). The plot of history is built based on the popular painting "Kill Bill»:



2010

Pepsi took off 2, 5-minute video clip «Oh Africa» the song Akon, which he presented at the ceremony, Grammy January 31, 2010. The ad starring such famous players like Lionel Messi, Thierry Henry, [ censorship i>], Frank Lampard, Andrey Arshavin and Didier Drogba.

2011

"Persons» Pepsi began to footballer David Beckham had already repeatedly worked with Pepsi-Cola, and Colombian actress and model Sofia Vergara.



2012

Following the slogan "Live the present," Beyoncé says, it was in his old videos - and then abruptly prekraschaet.V it for the entire time we hear her new song «Grown Woman»



Logos Pepsi.



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