What Model Positions Would Look Like in Real Life

“Poses” is a project of the Spanish artist, organizer of various actions and performances Yolanda Dominguez, who is able to show ordinary and familiar things in a completely new light.

In an attempt to demonstrate the absurdity of the fashion industry, Yolanda, with the help of several ordinary women, tried to copy and transfer into everyday life the poses of models whose photos are presented in fashion magazines. Deciding to take this step, the artist wanted to convey to the public a few sad truths.









Although all the poses that Yolanda chose are formally different from each other, they all share one similarity: all women who repeat this or that pose look like they are weak, slightly insane or completely insane. Unnaturally curved bodies, twisted arms on the hips, ridiculous facial expressions and gestures - Yolanda believes that all these distorted images of women who convey models change the way we think about true beauty.




The goal of the artist is not just to show how “stupid” imitation of fashion trends can look, but also to warn about the destructive influence of those images that are imposed on us daily.

Photographers and fashion magazines force models to lie down on the floor, take ridiculous poses and become submissive, dead or sick. I personally do not identify with these women, and almost all women do not identify with them. However, everyone tends to be like them because we don’t have any other standards. This leads to many disorders and diseases. It seems that women cannot have wrinkles or weigh more than 50 kilograms, or be older than 25 years. This is an unhealthy and abnormal trend. You will never meet men in the same positions and situations.




Interestingly, Yolanda mentions men who rarely pose in this way. In magazines, they always look strong, healthy, and most importantly, sane.




Yolanda hints that male influence in fashion has played an important role in shaping the distorted image of women. Turning to the origins, she is sure that this problem did not arise today. The same thing happened for many centuries, when the first canvases of masters, who of course were men, appeared.

Art, like modern fashion, is based on the separation of the “real” from the “imaginary.” The problem is that fashion is not so easily separated from imagination, as it is used to sell real products, and in today’s media-dense world, this imaginary woman he portrays is present all around us, all the time.




Yolanda filmed her experiment on video, which clearly shows the reaction of passers-by (regular consumers of these images in glossy), thereby highlighting the ridiculous absurdity of women posing in this way in ordinary surroundings (in a supermarket, in a museum, at a bus stop, etc.).



P.S. And remember, just by changing your consciousness – together we change the world!



Source: mixstuff.ru/archives/87470