10 thinking of phenomena that cause us to make bad decisions





We like to think that we are perfect. Well, almost perfect. In a sense, this is true, but certainly not a question of thinking. Here people often become hostages of illusions and psychological phenomena, which recognize only possible if to know about them.

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10 thinking of phenomena that cause us to make bad decisions



So there you go!

The effect of ambiguity The effect of ambiguity - a phenomenon in which people make decisions based on what they know about the results. If one is presented with a choice, and knows the result of one of the embodiments, it will select it,

The effect IKEA Another horrible sweater, knitted grandmother to the New Year, is seen with a smile and warmth, although the store you would have this would not have bought. This is a prime example of the so-called effect of IKEA. The phenomenon arises from the fact that the people are often disproportionately appreciate the value or meaning of things, the creation of which relate

Rhyme People regard rhymed phrases like more truthful and more accurate. It is also true of the catchphrases that what is called a "stick to the tongue." For example, the study participants considered the phrase "financial success makes people healthier," unlikely, while the phrase "Rich something healthy" found a clear response. When the slogan of any product rhymes, this product is more credible.

Clustering Illusion The illusion of clustering - when people see certain patterns in a set of random accidents, even when between them there is no correlation. Our brains need connectivity story he tells himself about the world

The deficit of empathy It is a recognized problem. People tried everything "with its bell tower" and not try to put yourself in the other person. Such an effect is often causes parents underestimate their children's needs. Children perceive the world differently than adults, but adults often forget to take this into account.

The effect Peltsmana Named professor at the University of Chicago Sam Peltsmana effect leads to the fact that too many devices to ensure safety, and a huge number of safety rules cause more accidents and injuries due to feelings invulnerability false

The hypothesis of a just peace Terrible things are happening every day, and often this simply can not be helped. This leaves people only one option - to write off all the general atmosphere of our time, to which even explicitly credited poorly understood.

The belief in a just world often means that people tend to look for excuses where they can not be.

The effect of time-saving It is logical to assume that if you drive faster, until you will reach your destination quickly and save a lot of time. The reality is much more complicated. In the course of psychological studies have found that people tend to greatly overestimate how much time you can save by adding speed. Apparently, the problem is that the brain does not cope with exact estimation of speed, because evolution is not taken into account the fact that people can move faster than a run.

Dunning-Kruger Effect Dunning-Kruger effect is a psychological paradox. People who have a low level of qualification do the wrong conclusions and make unfortunate decisions, but can not realize their mistakes because of their low qualification.

This lack of understanding of the mistakes leading to the fact that the erring people believe in their own right.

The asymmetric dominance effect and lures This effect occurs when people choose one of two options, comparing the two with the third.
As long as there is a third option - a restaurant with a really bad meal at a distance somewhere between the two original restaurants. Comparison of the first two variants of a third completely changes the result. Initially the question was this: the quality of food or the distance from the restaurant. In the case of a further embodiment, the question becomes "what restaurant the best of the other two," and it becomes the obvious choice restaurant, where the food is better than the average restaurant, and he was closer to that.



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