Leo Burnett, São Paulo, Brazil. It was this agency belongs brilliant in its simplicity idea guerrillas suitable for Fiat 115 has Palio.U horsepower under the hood, it is stronger, so - faster. For clarity, the vehicle attached to the cab of the train subway. On the train, we placed the slogan "He's stronger. Fiat ». As a result, Fiat Palio always passed way from station to station "faster" high-speed train.
via # image5242505