Bashny.Net
Assemble the puzzle of his head smashed! 1250 pieces! Fans of extreme sports are asked to wear a helmet
Bashny.Net
DDB Vancouver (Canada) has launched a social campaign Wear a helmet (~ Wear a helmet).
In a series of prints showing the fall of people engaged in extreme sports or just builders. In place of the head is the packaging of the puzzle of 1250 pieces.
Thus the viewer is transmitted to how many parts can "shatter" the head of the fall and how important it is to wear a helmet.
The campaign runs a site protectyourhead.com
Advertising Agency: DDB, Vancouver, Canada
Creative Director: Alan Russell
Copywriter: Paul Little
Art Director: Daryl Gardiner
Photographer: Frank Hoedl
Typographer: Studio 17
Producer: Wendy Moriarty
Account Supervisor: Dean Elissat
via # image5298205
In a series of prints showing the fall of people engaged in extreme sports or just builders. In place of the head is the packaging of the puzzle of 1250 pieces.
Thus the viewer is transmitted to how many parts can "shatter" the head of the fall and how important it is to wear a helmet.
The campaign runs a site protectyourhead.com
Advertising Agency: DDB, Vancouver, Canada
Creative Director: Alan Russell
Copywriter: Paul Little
Art Director: Daryl Gardiner
Photographer: Frank Hoedl
Typographer: Studio 17
Producer: Wendy Moriarty
Account Supervisor: Dean Elissat
via # image5298205
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