Advertising agency Ogilvy One, Malaysia has developed an excellent campaign at IBM, which showed the true art of drawing up advertising texts.
No matter what size your company - small, medium or large. IBM has always find a solution that fits your business. Invitation to exhibit the latest technological advances, IBM was a letter, divided into three parts, each of which represents the small, medium and large businesses. All three parts are read as a whole, and a letter, and the three letters individually. Thus, the company showed its attitude to the business of its customers, regardless of its size.
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