Creative use of QR-codes

20 smart ways to use the QR-code.

QR-code - a kind of analogue of the barcode for your page on the Internet, or text file. In order for the user to consider it will fit any smartphone with the program installed on it to read a QR-code. A person interested in your product, simply aim the camera of your phone to your code gets to the advertised page. In a short span of time, this type of reports of messages to potential consumers of services has become very popular.

We have already made great overview of 40 of QR-codes, are now offering to get acquainted with the most unusual places for applying the QR-code.



If the beer is poured a glass of Guinness, QR-code becomes available, and owners of smartphones can it be considered. Members go on a promotional website brand that offers downloadable coupons, offers access to special offers, exclusive content, updates the status of Facebook and more.

Digital-pitstsa

For the recruitment of professional Digital-young agency professionals come up with an unusual advertising spots. All the experts whom they wish to employ digital-come hot pizza with QR-code on a page on the company's hot jobs. Virtually no one other than those who addressed the message was not seen references to job and QR-code, respectively, because after reading the "message" was eaten.



Network gaming shops advertise their casino dice.



Group creatives wondered whether ordinary cookies to send a "message" to the masses. As it turned out, 441 pieces of chocolate and Oreo cookies traditional enough to answer. Link leads to a web page with a single question: "What did you like in QReo?».



A unique and wonderful the QR code shown on the ring can deliver messages in an unusual and memorable way.



Cakes with integrated edible QR-code.



The architectural project called "Pavilion of QR Codes." The main purpose of this Pavilion was the presentation of the Skolkovo project.





The dress, designed for the soloist Icelandic music band Steed Lord. Dress codes in the present, and lead to the group's website, where you can get acquainted with their latest album.



Mark Zuckerberg invited its employees once in a special way to designate a new residence and choose from the initiative of the bids Mark Pike. So on the roof of the headquarters of Facebook has appeared a huge QR-code.





QR-code area 2, 9 hectares, vystrigla family farmers from the provinces of Canada. Representatives of the Guinness Book of Records recognized the code the biggest in the world. Read it can only be from the air (by helicopter or plane), and encrypted hyperlink leading to the site farm.



Project design business center in Dubai.



Creatives from the advertising agency offers everyone a place on his hand information in the form of a tattoo with the code QR. And though the slightest mistake in the picture would make it impossible to read via phone, it stipulates the possibility of change advertising content code on request.





Footballers English club "Bromley" found an original way of advertising during the match of the FA Cup. Players Club made special hairstyles that were QR-code for access to the mobile site bookmaker Betfair. Photographed it on a mobile device, any fan can access the online betting portal





To increase sales in the daytime guide Seoul supermarket «Emart» set in front of this building here. The goal was achieved, buyers immediately became much more. Although thousands of people rushed to take pictures of this structure, they are not caught it, and announced discounts on products.



In early 2012, the canals of Amsterdam began premature movement of the ice. This gave everyone the opportunity to realize how acute the problem of global warming. At various points throughout the city, it has been put on ice QR-code, which led to the site WWF Netherlands and thus immediately raised the issue of climate change at the level of every inhabitant of Amsterdam. And now, when the ice began to melt, it was natural "demonstration" of the problem.

In August 2011 fashion brand Victoria «s Secret has launched interactive advertising with the use of QR codes on models.



The store, which offers exclusive interior, created the lamp in the form of a QR-code, the following link where you can learn about discounts. The lamps are at the reception at the offices of the company.



QR-code in Amsterdam. You want to have fun? Scan the barcode and find out what lies behind them.

See also: -Vodafone opened a library in the subway

-40 Magnificent QR-code

via www.adme.ru/kreativnyj-obzor/40-velikolepnyh-qr-kodov-386305/

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