Instagram is worth 49 times more than it paid Facebook Bashny.Net

Fotosharing worth $ 35 billion


Citigroup повысил estimate the price of Facebook shares from $ 86 to $ 91, pointing to the new value of one of the long-time acquisition of the blue social networks - applications sharinga photos Instagram.

new value Instagram - it's $ 35 billion. Previous assessment of Citigroup was much lower - 19 billion. Called reasons for this increase: this higher growth rates and better monetization of audience service. Citigroup believes that Instagram could earn $ 2 billion a year.

Both old and new estimates are much higher than that in 2012 for the company of 13 people gave Facebook: it was 715 million dollars, of which a portion was paid in the form of shares. Originally, it was a billion. The growing bubble did not say except that lazy.

It really was a very risky move. The service was not the scheme monetize their 30 million users, each of which costs $ 33 in Facebook. The acquisition cost a quarter of all cash, which at that time possessed the company Mark Zuckerberg.

Today Instagram more than 300 million users - it is more than that of Twitter. Since March of this year the number of active users has increased by half. Appendix sharinga photos capitalization exceeds LinkedIn and Twitter.

User Instagram is expensive - each worth more than $ 80, so do not expect too aggressive monetization annoying ads. Citigroup believes that by the end of next year, Instagram will receive 1, $ 48 with 1000 impressions advertising banners. Even if it is less than that of Twitter, but the user base in fotosharinga larger, and it grows faster.



Earlier this month, the number of active users of Instagram exceeded 300 million . Users was really a lot, so the administration has promised to add to celebrities the opportunity to receive the status of a confirmed account and begin to remove accounts of spammers.

In particular, it was said that spam accounts will rub rather than simply blocked, as was the case before. A few days ago held the first purge inactive and violate the rules of the service accounts, and it has caused a number of complaints from users - not everyone likes when the number of subscribers suddenly decreases.

According to a specially compiled list , lost much "weight" celebrities - from a few to 10-15 percent. The official account instagram lost 30% of its subscribers.

Hardest hit self-esteem of a chiragchirag78 - it turned out that of the nearly four million subscribers actually have only eight. What was the account will be able to learn now unlikely - he had already been removed.

Were also affected ordinary people. Some reacted positively to anti-spam measures, other countries have responded to the administration of oaths resource. It should be remembered that исчезнувшие accounts have long been deactivated , and just removed.

Source: geektimes.ru/post/243353/