The original concept of packaging for chewing gum

Everyone is familiar with the basic features of marketing promotion gum «Trident Xtra Care», which is to protect the teeth and improve their condition. The company «Cadbury» could use it.

That such a proposal was made by a little-known British designer Duazhi Hani (Hani Douaji) from the small town of Preston. The idea of ​​the author is a significant redesign of the packaging, which will silently inform consumers about what advertising says that chewing gum, using advertising slogans and nachitka in videos. Agree to the formation of conditional access stereotype greatly simplified and dohodchiv.