Directed by Calle Astrand - a big fan of neighing. And we laugh with him

Swedish director Calle Astrand believes that the most important thing in this life - a good laugh. The same views he had, to our delight, sticks and paper.

Career advertiser Astrand started in '86. For three years he worked as an assistant in one of the Swedish agencies. Then another "three-year-" - an illustrator in a small prodakshene.

In '92 he started to shoot videos. Local - sturdy but not particularly noteworthy. He writes scripts and removes the series for Swedish television. Up until 1998 does not take the Cannes Lion for the movie «Congress» for the Norwegian Netcom.

And Astrand becomes a "citizen of the world." Europe, US, native Sweden. Europe, US, native Sweden. Astrand trying not to make a fuss, does not give the whirl and the most time at home, taking a multitude of anything "such things" for Swedish television, although his principal place of work in the US, prodakshene Dub Hand Media (earlier - @ radical.media). < br />
Commercials in its portfolio is not much, but every job gets right on target. From 7 movies and series 2 presented below at least favored by five in Cannes - Tide «Interview», Opel «Dog», Ikea «Bad Day», Heineken «Pub Walk», Netcom «Congress» ...

All his works are united by one thing - they are funny. Rollers, which would run from the goose, from which you start thinking about the high, at Calle Astrand not and do not. You know - the laughter prolongs life. Enjoy.







And this video - the latest Cannes. The simplest production, small budget, but a great and very simple idea - clothing says a lot about a person in the first minutes of dating. Therefore, Saatchi & Saatchi came up to make a spot on the clothes speak. The video live spot prevents its owner - Gulden and interrupting him.

















via / tide / 2007/06/13/18569 /