British entrepreneur Richard Branson, whose Virgin airline delivers tourists around the globe (and soon will work, and beyond), expands the scope of activities in the travel market. Now billionaire intends to do in the hotel business. According to the spirit of Branson, certainly closer young men and women, traveling the world with a backpack in search of new experiences and adventures. However, he prefers to work with a more affluent clientele. Branson, together with his companions intend to dig a network of luxury hotels under the brand Virgin Hotels in major US cities such as New York, Miami, San Francisco and Los Angeles. In the company for three years will be invested half a billion dollars. Experts believe that Branson correctly calculated the time for the invasion to market luxury-hotels. Compared to last year's revenue of hotels in the United States increased, and as the economy recovers from the crisis, the demand for comfortable rest will only grow.