Domain name of the site - how to choose and correctly register the address

In the modern world, the Internet is an integral part of life. It is used to more actively develop its business, increase sales of goods and services. An important role in this is played by sites, because it is on them that the user comes to look for a product or service. If people were websites, the famous proverb would sound like “meet the domain, but see off the content of the resource.”

Today, there is a lot of competition on the Internet, so the domain is extremely important: if the name of the site is unpresentable, then potential customers will go to competitors. The face of the site is exactly what the visitor sees first, without even going to it. This important element is the domain name, so let’s take a look at what this concept is and what to look for when choosing it for your site.



What is the domain name?
Simply put, a domain name is a site address made in a format that is convenient for human understanding. This is done in order not to remember the physical address in the form of IP, but to perceive it in a convenient text format. Imagine how difficult it is to remember sets of four three-digit numbers unique to each site instead of a simple text name.

The domain name has several levels. The initial count, not the number, is zero, since in the IT sphere all counts begin from scratch. All sites have the same site and represent a point. To simplify the transition to the site, all browsers do not visualize it, so users also do not see it, and accordingly do not write. The next level indicates regional affiliation, so it is called a domain zone. For example, if the name has ua, then the company has Ukrainian roots. Most often, a domain zone is not associated with a geographical location, but is exclusively explanatory in nature. The main examples could be:

• com - organizations of commercial type,
• Org: Ordinary organizations,
• Net - various portals, small sites.

However, such restrictions are exclusively formal in nature, so they are not always observed, which makes it possible to register a site in absolutely any domain zone, and this will succinctly complement the second level of the domain.

Invent a domain name, you can register it with most hosting providers. Sometimes there are offers to register a domain for free, this is the option offered to its customers by the hosting provider Cityhost.ua. To get a name for free, just buy a hosting for a period of one year. You can place an order at https://cityhost.ua/besplatnyj-domen.

Features of choosing a domain name

At first glance, everything is extremely simple, because it is enough to take the name of the company or just fantasize about a memorable name with keywords on the topic of the resource, and then choose the optimal domain zone - and everything is in chocolate. But that's not exactly the case in practice.

The best names are already taken by other organizations. These may not always be real sites, but, for example, dealers who register great names in order to further sell them. In such a situation, you can simply buy this name, if you spend money on it is an acceptable option for the company. To do this, you need to find the contacts of the domain owner, contact him. You can check the employment of the address directly on the purchase page.

It is also worth paying attention to the history of this domain, because the search engine does not track the site owners. If you buy a site that was at the disposal of scammers, then it will not work to achieve effective promotion, especially if search engines have taken active actions to block it. In addition, there may be a large number of negative reviews on the Internet, which will negatively affect the reputation of the current owner of the resource.

Another aspect is the presence of Cyrillic in the domain name. This is not recommended, even if the site is only for visitors to your region. It is better to make it additional with reference to the main resource without Cyrillic in the address. Such an address is easy to remember, just typed, but the converted link will be ugly.

After the name is determined, and the new owner is convinced that there is no negative history behind it, you should choose a reliable registrar. The best option would be to buy a hosting service to host the site in the same company where the domain name was purchased.

The main advice is:

• Choosing a concise, memorable title that is easy to read.
• selection of the optimal domain zone;
• verification of domain freedom;
• when he is busy, choose another domain zone or another option;
• consider the option of buying out the domain in the absence of a working site;
• Check the history of the domain before buying it;
• Choose a responsible registrar who offers hosting services with a bonus.

Based on these tips, each person chooses a domain name for their resource.