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Production of advertising signs
An advertising sign is a flat or voluminous product placed on the facade, inside the building or near the entrance. It displays information about the company: name, time of work, logo, specialization, type of activity, etc. Properly made signage, corresponding to all the rules of marketing, effectively performs its functions, as well as a number of additional tasks.
Designs and applications
Depending on the method of manufacturing signs are classified:
- light box. It is mainly located on the facades. It has built-in diode, neon or fluorescent lighting, thanks to which it looks excellent both day and night and effectively attracts the attention of passers-by;
- Flat advertising signage - the choice of large companies. Products are placed in offices and large stores. They are made of durable plastic or metal, accompanied by external lighting;
- neon signage carries a bright, very colorful image. It is further illuminated by neon lamps. Ideal for creating a catchy visualization of a service or product;
- voluminous letters with lighting. Used in the names of shops, boutiques, shopping centers. They are located on the facades, qualitatively drawing attention to themselves. Their work volume letters qualitatively perform inside the room. They indicate specific points or sales areas.
The main advantages of signage
Signage is the most effective promotion tool that meets the following needs of the business owner:
- informs passing people about the location of the company, its goods and services;
- favorably distinguishes the company among competitors;
- It creates a loyal attitude of customers through thoughtful design.
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