An analysis of the main trends of the decade according to the magazine Forbes.
The spread of social networks
All the popular social network, or any, or made available to the general public in the 2000s. The number of users of the popular social network (the title of which before 2008 claimed several sites) is growing exponentially. This trend could continue further: Facebook users are less than 10% of the population, while in China social network and completely blocked.
Honeycomb, winning wire
Mobile phone, not so long ago an expensive accessory for very wealthy people, to the end of the decade has become a common and necessary thing, like a toothbrush. A wired telephone, which could not compete with cellular, slowly began to die.
The safest decade civil aviation
This fact may seem startling. But yes, in spite of the steady increase in air traffic, zero became the safest years in civil aviation: the number of those killed in a plane crash in the 2000s, almost twice lower than in the 1980s or 1990s - and this despite the attacks. < br />
Google Search. AdSense. Gmail. Google.Maps. Youtube. Android. Chrome. Comments on the main companies of the 2000s superfluous. In the ranking of most valuable brands according to Interbrand Google is rapidly catching up with the main brand of the last decades - Coca-Cola. What is missing quite a bit - maybe your own Santa Claus.
The rise of e-commerce
Over the past 10 years, the main traditional retailer, Wal-Mart and its main competitor in the network Amazon grew faster than the market, each - his own. Winning this race is completely over the Internet: in 2000, all electronic sales worth US $ 25 billion (data OECD), now helps out as a site Amazon. And the prospects for growth even as many even in the United States on the Internet accounts for 6% of purchases (excluding transport costs), in Russia and even less.
Return to Apple
Steve Jobs, the former pale shadow of Microsoft in the 1990s, in the 2000s, returned to its status as a major technology company, expanding the range of devices under its own brand. In 2001, Apple released the iPod, which became a cult player thanks to the iTunes Store with a huge library of legitimate digital music. Then Steve Jobs has changed the idea of the mobile phones, the iPhone. The final touch - a "pill» iPad, which should make the media more convenient for the consumer.
Internet instead of watching TV
By 2010, the Internet has become finally a major mass entertainment (so far only in the US): The average American spends more time online than watching television. Television itself is moving to the Internet: cable networks are losing subscribers, and share videos in Internet traffic has reached 50%.
The emergence and flourishing torrents
It is not that torrents are used exclusively for the exchange of pirated content, but without doubt it is their main application. After 9 years after the BitTorrent it accounts depending on the region 11-36% of Internet traffic - roughly the same as on the licensing of video and audio.
Plastic Surgery for all
Cosmetic surgeries that were previously the prerogative of the wealthy, are now available and the middle class, at least in developed countries. The number of plastic surgeries per year in the United States exceeded 10 million. The rest of the world is the same course, correcting noses and increasing chest.
The birth and the victory of "Wikipedia»
Wikipedia appeared in the year 2001, in 2003, overtook the Encyclopaedia Britannica on the number of articles, and in 2005, sharing it with her, and quality content. At the request of Nature respected researchers estimated the number of errors in the articles relating to science, two reference books and found no significant differences. No wonder that in 2010 the word "Wikipedia" has become synonymous in hundreds of languages.
From Nokia to iPhone
In December 2000, there was one of the most successful phones of all time - Nokia 3310. In the middle of the decade became a major hit clamshell Motorola RAZR. Now no one can compete with the iPhone. Users want their mobile phones fast Internet.
May 1, 2000, US President Bill Clinton overturned the artificial technical limitation for civil users GPS: as a result of position accuracy improved from 100 to 20 meters. After that the consumer boom in GPS-receivers, for example, car navigation was much more convenient atlas or road map. However, the success of the browser as the first "motor" of consumer navigation is unlikely to last beyond the 2000s. They were replaced by universal smart phones equipped with GPS-receiver and a map.
The internal combustion engine is losing ground
Toyota Prius - the first commercially successful hybrid car. In the fall of 2010, the number of cars sold this model has exceeded 2 million. Not so much in comparison with the fleet of cars around the world, estimated at 600 million. But the Prius - is only the first step in the next decade is expected to emerge commercially successful electric vehicle.
The disappearance of physical media
Vinyl, cassettes, discs: the recording industry has repeatedly earned on consumers by slipping them a new carrier. But this evolution on CD gain over: the digital revolution has begun, which could send the record industry in the dustbin of history as unnecessary. Next in line for extinction - video carriers, and possibly the paper books.
The sun, air and water instead of coal and gas
On the alternative energy talk a lot, but the 2000s, perhaps, were the first decade in which not so much speak as doing. Due to high oil prices, investment flowed into renewable energy. According to REN21, the new power generated, introduced in 2008-2009, almost equally divided between traditional and renewable energy sources.
Shrek as an alternative to Johnny Depp
Although the studio Pixar withdrew its first successful picture back in the 1990s ("Toy Story" and "Toy Story 2") present in the revival of CG-animation started with the emergence of a competitor - studio DreamWorks Animation. And in 2001, both shot studio: Pixar withdrew "Monsters, Inc." and DreamWorks - «Shrek». Pictures took 3rd and 4th place in the international box office, respectively, collecting a total of more than $ 1 billion. Then, the studio had a number of successful films, "Cars", "Madagascar," "Ratatouille," "Shrek 2" (leader of hire 2004), "Up», Wall-E and "Kung Fu Panda." And in 2010, "Toy Story 3" became the first animated film, collected more than $ 1 billion at the box office.