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Mercedes Benz With Gps eliminates the crocodile tears
The French of CLM / BBDO (Paris) have shown how this is terrible - to get lost in the journey by car.
The campaign shows the tortuous path of the car from point A to point B, when the traveler lost in the way, and the route looks like a disappointed 'faces ».
Slogan: Never lose (Never got lost again).
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Source:
The campaign shows the tortuous path of the car from point A to point B, when the traveler lost in the way, and the route looks like a disappointed 'faces ».
Slogan: Never lose (Never got lost again).
...
...
Source: