Creative Advertising sports channel ESPN on the Olympics

Advertising agency Neogama / BBH has developed a series of prints for the Brazilian branch of the sports channel ESPN Brasil, dedicated to the Summer Olympic Games in Beijing. Advertising slogan prints reads: «Olympic Games. For the few good ones. »




Dmitri Ivanov, champion lifting heavy weight with the help of the head.
Not up to the Beijing Olympics.



Masakatsu Yamamoto, champion high-speed cutting fish. Not up to the Beijing Olympics.



Emy Mccalister, champion "content" of spoons on his face.
Not up to the Beijing Olympics.

Agency: Neogama / BBH for ESPN Brasil
Photographer: Jair Lanes.