Top 100 Global Advertising Slogans

Slogans are a separate, very important type of advertising art. They not only sell goods and form the image of the company in the minds of consumers. They became part of the cultural layer of that time. "Slogan" is a term that came to the Russian language from English, originally spread among American advertisers. The word itself, however, is very ancient, coming from the Gaelic language (sluagh-ghairm), where it meant "battle cry". In the modern sense, it was first used in 1880. Previously, in the Russian language, instead of the word "slogan", the word "slogan" was used, which came into the Russian language from German (losung - "military password").

In this material, we have collected the most popular slogans that have been noted at various advertising festivals and competitions, the best and most famous.

Fashion




— A diamond is forever



— For successful living





— Regardez-moi dans les yeux / Look into my eyes, I said in the EYES!

— Hello boys



— Impossible is nothing



— Just do it



- Lifts and separates (underwear)



— Maybe she’s born with it. Maybe it's Maybelline / Maybe she was born with this. Maybe it's Maybelline



— I am what I am



— Because you're worth it

Meal



— Eat Fresh! / Eat fresh!



– 57 Varieties / 57 species
— Beanz Meanz Heinz



— Once you pop you can’t stop. / Once you try it, you won't stop



— America Runs On Dunkin

Drinks



— Got Milk? / Is there no milk? (Did you forget the milk?)



– Pure Life

Beer



— Foster’s. Australian for Beer / Foster’s. "Beer" in Australian style



— Guinness is good for you/Guinness — it's good
— My goodness, my Guinness
— Good Thing Come To Those Who Wait



— It's Miller time!
— The Champagne of Beers



– Keep Walking



– Made from beer



— Probably the best beer in the world!



— Reassuringly expensive/Perfection is priceless



— WASSSSSUP?! / Kagdilaa?!



— We drink all we can. The rest we sell. We sell the rest

Coffee



– Good to the last drop



— It's all about you



— What else?

Sodas



— Do the Dew



— Obey your thirst!



— Schhh! You know who?/Shhhh! You know what?



— Scotland's other National Drink



— The Uncola



— It Gives You Wiiings/ Red Bull Inspires



- Always Coca Cola, 1990s
— It's the real thing, 1971
- Life is Good, 2001
- Live on the coke side of life, 2006



- Ask For More, 2000, mainly in Europe.
- All the taste, 1/3 of the calories, Pepsi Max, 1993
— Pepsi. The Choice of a New Generation/Pepsi. The Choice of the New Generation (The New Generation Chooses Pepsi), 1984
- Have a Pepsi Day!, 1977

Breakfasts



– Central heating for kids



— They’re grrreat! / They're!

Sweets



— The mint with the hole



— A glass and a half of milk in every pound
— How do you eat yours? (About Creme Eggs, chocolate eggs)



— A taste of paradise



— Do you eat the red ones last? / Do you eat the reds last?



— The freshmaker! / Create!





— Give me a break! / I need a break! (a play on words – a piece of chocolate)



— Hungry? Grab a Snickers / Hungry? Snickersny!

— The milk chocolate melts in your mouth, not in your hand. / Milk chocolate melts in your mouth, not in your hands



— Skittles... taste the rainbow Skittles / Skittles: try the rainbow

Fast food



— America’s Favorite Pizza. / America's favorite pizza
— Hut, Hut, Pizza Hut.



— You’re the boss. / You're in charge here
Home of the Whopper



— Nobody does chicken like KFC / Nobody cooks chicken like KFC
— Finger lickin’ good! /Yum!



— Where’s the beef? / Where is the meat?



— Two all beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun. / Two grilled meat patties, special cheese sauce, cucumbers, lettuce and onions, all on a sesame bun
— I'm lovin' it / That's what I love
— Put a smile on. Happy Meal. Happy Meal

Food for animals



— In tests, eight out of ten owners said their cats preferred it. / In tests, eight out of ten owners said their cat preferred it.

Entertainment and leisure



— The happiest place on Earth
— I’m going to Walt Disney World! / I'm going to Walt Disney World!



— I love New York

— Incredible India! / Incredible India!

Tobacco



– Camels Soothe Your T-Zone/Camel relieves headaches
— More Doctors Smoke Camels than any other Cigarette
- I'd Walk a Mile for A Camel



— Doctors Recommend Phillip Morris

— Just What the Doctor Ordered



— You've Come a Long Way, Baby



- Liberte toujours / Freedom Forever



— Nicorette, nicorette, you can beat the cigarette!/Nicorette, nicorette, you can live without cigarettes!

Transport



— We keep your promises



— We’re number two. We try harder. / We are number two. We try even harder



— When it absolutely, positively has to be there overnight / When it definitely needs to be delivered overnight

Airlines



— It's time to fly



— We never forget you have a choice



— Something special in the air



— Fly with US / Fly with us (a play on words, us — we, with us, US — USA)



— The Wings of Man



— The world's favourite airline



— There's no better way to fly Lufthansa

Cars



— The Power of Dreams



— Born to lead



— The Drive of Your Life



— Drivers wanted
— If only everything in life was as reliable as a Volkswagen
— Think Small
– Safe Happens
— Das Auto



— Grab life by the horns



— It’s a Skoda. Honest / This is Skoda. Honestly



— Zoom-Zoom



– Put the fun back into driving



— State of Independence



— The ultimate driving machine





"At 60 mph, the loudest sound in the cabin is the ticking of the clock"

And the equally famous answer of the RR mechanic:

"I've always said that something needs to be done with this watch"



— Vorsprung durch Technik / Technical Excellence



— The Pursuit Of Perfection



— Driven By Passion

Tires



— On the wings of Goodyear



— When it pours, it reigns
— A Better Way forward



– Passion For Excellence



— Power is nothing without control

Petrol



— Beyond Petroleum / More Than Fuel



— I swear by Shell

Retail



— Why pay more
— That's ASDA price



— It’s All Inside. / Everything inside
— Every Day Matters



— Try something new today

Save money. Live better. / Save money. Live better.


Electronics



Like no one else (another option is Similar. No. Other)



"Life is good





— Digitally Yours
— Digitally yours (a play on words, derived from fully yours — sincerely yours)





— Challenge everything
- Challenge everything





— EA Sports. It’s in the game
— EA Sports. Everything in the game





— Connecting people
— Connecting people



— Do you have the bunny inside? / Do you have a rabbit inside? — He keeps going and going and going / He keeps working, working and working



— No battery is stronger longer. / No battery lasts longer



- Trusted Everywhere

— One that Last





— Sharp Minds, Sharp Products
Sharp Minds, Sharp Products (Wordplay, Sharp)

— Let's Make Things Better
— Sense and Simplicity



— Live in your world, play in ours. / Live in your world, play in ours
— Play Beyond. / Play Outside



— PSP. Hells Yeah. / PSP. Oh yes!



– Jump in



— Get N or get out. / Take N or go away (a play on words, from the expression get in or get out - come in or get out)



— Wii would like to play. /Wii wants to play (Wordplay: We – Wii, i.e. )
— Now You’re Playing With Power! / Now you play with power!
— Play It Loud. / Play Out Loud (from the English Say it loud - say aloud)



— See what the future has in store. / See what the future has in store for you



— We bring good things to life. / We bring good things to life / We bring good ideas to life
— Imagination at Work. / Imagination at work



— Hello Moto
— Intelligence everywhere



— Welcome To The Human Network



— Everything is Easier on a Mac
— Once you go Mac. You'll never go back
— Think different



— Think



— Do you… Yahoo!?



- Easy as Dell
— Yours Is Here



— Inspire me. Surprise me. AMD me. / Inspire me. Surprise me. AMD me.



— Intel inside



— Invent



— Welcome to the World Wide Wow



— Where do you want to go today? / Where do you want to go today?



- Wikipedia, the Free Encyclopedia



— Buy it. Sell it. Love it. / Buy it. Sell it. Love it.



— Make The Most Of Now
— Happy To Help



— The Future’s Bright; The Future’s Orange/Будущее светло, будущее — это Orange

Banking


— The World Puts Its Stock In US



— Edge Is Efficiency



— A Passion to Perform



— The World's Local Bank






— There are some things money can’t buy. For everything else, there's MasterCard / There are things that can't be bought. For everything else, there's MasterCard.



— The CITI Never Sleeps



— Bank of Opportunity



— The Bank For A Changing World



— Do More

Insurance


— So easy a caveman can do it



See also:Legendary slogans from Russian advertising

The most idiotic slogans in Russia

Honest slogans

via /articles/chestnye-slogany-303455/