the new face of Calvin Klein fragrance became Euphoria supermodel Lara Stone. Bold images, bright palette of red and fuchsia shades are designed to create a sense of poignant freshness. The director of print and television campaign was Fabien Baron of Baron + Baron. Fabien worked in New York, in close cooperation with its own creative studio Calvin Klein - CRK Advertising. Print the ad campaign created by two photographers - Mert Alas and Marcus Piggot. "I am proud that became the face of the advertising campaign Euphoria Calvin Klein. This is truly an iconic brand - said Lara Stone during the filming. - It is very modern and sexy fragrance. " Since its launch in 2005 remains Euphoria Calvin Klein fragrances in the top ten in the world and is one of the main lines of the brand.