Megapolis pixel people: of Finnish teenagers are lured into virtual reality

Sulake Corporation, behind the site Habbo.com, the largest online virtual world for teens, begins active promotion of its projects in Northern Europe.
Sulake has launched an advertising campaign of its flagship resource - Habbo.com - in Finland.

The concept is built on a series of rollers turning ordinary reality into the virtual. The spot various objects gradually replaced by their copies pixel until all the city does not turn into a bright electronic image.

The development agency engaged in a campaign Taivas, Helsinki, entering the Taivas Group, which also owns sulake Corporation.










Currently, youth Internet resources owned by Sulake, has the largest teen audience in Northern Europe, not only in comparison with other sites, but also when compared with other types of media.

via adme.ru