BAA advertising. Print advertising Bio-active additives provides an example of the future of the body

Agency DRAFTFCB (Chicago) provided an opportunity for buyers of bio-active supplements Optimum Nutrition to look at its future body. Moreover, not only to see - but try.












Client: Optimum Nutrition
Product: 100% Whey Gold Standard - protein powder for athletes and bodybuilders.
Agency: DraftFCB, Chicago
Group Creative Director: David T. Jones
Copywriter: David Littlejohn
Art Director: Jim Haas, Andrew Lincoln
Designer: Alex Moulitsas


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