Advertising for those who do not want to be a bespectacled

Today, a person with poor eyesight are many alternatives to improve it from the surgical correction to the colored contact lenses. Continuing the theme of "Advertising for the four-eyes" we offer you an overview of advertising contact lenses and eye drops.

Advertising campaigns contact lenses offer a short-sighted to get rid of the complex "four-eyes", and it is seeing dandies and ladies to change the eye color at will. A eye drops can and does work miracles, bleaching eyes and masking "sins of the past».



As a means of improving




































Slogan: To see or not see.







As an alternative to points











Tagline: It's hot. Very hot.





Slogan: - You have beautiful glasses. - Thank you.

- You have beautiful eyes. - Kiss me.

During the promotion for contact lenses Acuvue Advance by Johnson & Johnson, developed by the agency McCann-Erickson (Argentina), anyone can admire the glasses and to recognize the validity of the assertion: "There is nothing better than to be myself without all the excess." < br />


















And a few more prints.

















































Eye drops agency JWT, USA, New York billboards come up with duct tape. In three of the four depicted eye was glued tape, which naturally stuck to the entire municipal waste, and the eye with a bottle of Visine in the corner remained clean.









Slogan: For eyes that have seen too much.





Slogan: For eyes that have seen too much.





Slogan: For eyes that have seen too much.

Creators of Chilean agency Mostro think that tired and bloodshot eyes say that you may prefer to hide from others. Compromising the inscription on the eye: "Yesterday he was smoking, not just cigarettes».

"Last week he had a" rabbit "channel»,
"Officer, believe me, it was much more than a beer!».
"Last night was the first time».
"He has a wet T-shirt, because he spilled a cocktail».
"I wrapped bong ...».
"He was crying on the movie with DiCaprio»

















Creators Miami Ad School convey their message, "no one will know that you are crying" with the slogan "Tame your tears" and artistic creativity: to print girl "calls back tears," so it seemed daunting.









The slogan: Impeccably white.





The slogan: Impeccably white.















In advertising drops against eye redness Eye Mo Eye Drops creatives from Ogilvy & Mother Mexico used

receiving an optical illusion.













Slogan: Get rid of red-eye.























See also the review of advertising painkillers.
via / kreativnyj_obzor / 2008/11/18/24342 /