Vodafone warns, high speed internet access will cause the destruction of your home

Vodafone launches in Portugal uncharacteristic for mobile operator service - high-speed landline Internet. JWT Portugal developed by Launch Services advertising campaign showing the benefits of the Internet by Vodafone.

For a brief moment the key - "to convey to the audience the main advantage - high data rate" - the agency chose to receive hyperbole impossible: to transfer the action from the computer in real life. The three rollers are moved to the reality of the game, Western and speed directly, realizing its physical action. The idea is not new: the one and the other, and the third has repeatedly been used in advertising. The difference in this series in the sequence of events and the approach to prodakshenu: first, the viewer sees the result - that is, what followed for downloading movies, playing online, or simply turning on the Internet - cowboy fight in the street, an explosion at home or literally knocking floor of the house. And only then the creators of the clips show what led to such consequences.













via adme.ru

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