Stewardesses

History of uniforms beautiful girls who can not live without the sky and aircraft. In the 70 years the airline Southwest Airlines, a crisis. One of the marketers invented a way out: to sew sexy stewardess uniforms. Short shorts and high leather boots surpassed performance system of discounts and promotions. Sales of airline tickets has increased dramatically.

The main requirement was not the appearance of the girls, and their ability to cope with their responsibilities - cooking and caring for the sick. It is believed that the flight attendants came up with the German Lufthansa in 1928.

Pacific Southwest Airlines

In 1950, airlines began cooperating with designers. Even then, the airline began to look at their employees fragile as a person of the corporation, and therefore put a lot of effort to create an attractive stylish image.

The glossy look of designer gave birth attendants hard to justify the idea of a flight attendant as "sex-bomb". One of the advertising slogans attracted passengers promise that beauty on board will change several times, once at the end of the flight in tight shorts.

The most sexy fashion period of aviation began the 1970s, when the locker room attendants were short tight dresses, mini shorts and high boots. The period from 1968 to 1971.

Flight attendants in uniform created by Emilio Pucci, which they wore from 1974 to 1985. The company made history after rescuing 673 people from Australia after the hurricane, setting a world record for the number of passengers on board a flight for one.

Form for the period 1971-1974 gg.

Form for the period 1979-1983 gg. 80s and 90s of XX century were marked by increasing conservatism - the form has become more restrained, strict silhouettes in vogue again.

Hughes Airwest

Air France 1960 years.

Design corporate uniforms of dark blue color developed Christian Lacroix in 2005. Complete change of image of the staff cost the airline 20 million euros!

Italian flight attendants as true patriots of their country dressed in the colors of the national flag. Their costumes are strict and multiple playful.

Arab and Asian countries have traditionally been associated with a modestly dressed women wearing headscarves and ankle-length dresses. Even against the backdrop of the flight attendants, stewardesses evropeek original costumes look extremely impressive.

Ryanair Flight attendants are famous not their "working clothes", but rather the lack of it at the annual photo shoot for the calendar Ryanair.

The airline stopped flying in 2006, but the glory of sexual airline stewardess has not passed yet. Mandatory attribute the appearance of the girls were tight shorts and T-shirts.

Korean Air

Air China

Uniforms for stewardess of Singapore Airlines has developed a Parisian couturier Pierre Balmeyn. He decided to completely move away from the idea of Europe has created stunning costumes and dresses in ethnic style.