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Peugeot 307 thronging Maria Sharapova on the tennis court
Euro RSCG Milano in Italy for the promotion of a special series of Peugeot 307 Australian has developed an advertising campaign «Car Pong» (Road Ping Pong).
The video, which appeared on the air last May, two cars in the Australian desert play ping-pong, showing brilliant handling and maneuverability.
One of the objectives of the campaign - to prove to potential customers that the Peugeot 307 sedan is not inferior to a small hatchback.
The report was supported by the press, on the radio and on the Internet, where visitors are offered a promotional site on-line game. Vodafone subscribers could download it to the phone itself.
via www2.peugeot.it/307pong/?id=3045
The video, which appeared on the air last May, two cars in the Australian desert play ping-pong, showing brilliant handling and maneuverability.
One of the objectives of the campaign - to prove to potential customers that the Peugeot 307 sedan is not inferior to a small hatchback.
The report was supported by the press, on the radio and on the Internet, where visitors are offered a promotional site on-line game. Vodafone subscribers could download it to the phone itself.
via www2.peugeot.it/307pong/?id=3045
The results of D & amp; AD Awards 2007
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