The ideal male world Ford Falcon XR8 Ute from the agency JWT Melbourne Bashny.Net

Agency JWT Melbourne has created an advertising campaign for a new passenger pick-up Ford Falcon XR8 Ute.
Campaign slogan reads «Falcon XR8 Ute. The power it gives blokes is unbelievable ». It consists of three commercials for television, commercials and a few banners for the Internet. The length of one called Utopia TVC is 60 seconds and the other two - 30 seconds.

Andy Hoang (Andy Hoang), marketing manager at Ford, said that although the campaign and commercials aimed at men they will be fun to watch and women. The video shows the ideal world of men, which, instead of the morning papers postmen bring kebab with garlic, take the place of conventional TV 280-inch plasma screens, and gushing fountains of beer. According to Hoang, women would be fun to get to know this man's world of his favorite men.








via ds-online.ru