How to remove the Japanese advertising of cosmetics! Creating a huge figure manga advertising Shiseido

Japanese brand Shiseido luxury cosmetics attracted to the creation of campaign funds for hair styling cult figure from the world of manga.
Three roller for Shiseido Uno draw Inoue Takehiko, a world-renowned artist and manga, created several series of comic books, the most famous of which - Slam Dunk, a manga about basketball, acknowledged in a survey of 79,000 Japanese manga number 1 in the world at all times.




For the three rolls of wax and hair spray Shiseido Uno Inoue Takehiko created directly in the process of filming on the floor of the pavilion enormous figures of people with different hairstyles. Unbelievable in size, scope and accuracy of the calculations work was done with a few buckets of paint and brushes set over the length of the meter. Around hairstyles characters creators of the series spun small funny stories, combining 2D-world Takehiko and real people: for example, at the moment, while the artist was resting next to his creation, to the armpit drawn Man athletic dragged kindled BBQ why the guy was sweating, but hairstyle It remained intact. Or a few dozen men in shorts created another guy a drawn intricate hairstyles, until they are not taken away for a two beauties in bikinis.



Tagline: «Draw Your Style» - «Draw your style»














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