In the mouth my feet, shod in ANTA

Specialists of the RA "Sunrise" has developed an advertising campaign, shot videos and created a flash game for shoe brand Anta, one of the largest Asian manufacturers of sportswear and casual-obuvi.Glavnaya goal of the campaign - pronounced positioning of youth and increase the perceived value of the product.

To rollers interested audience, creators "Sunrise" decided to make a kind of advertising art project with graffiti (filmed in the genre of stop-motion), which we would like to discuss and to send to friends. In the story, running shoes Anta represented as a bright cool shoes, overcoming mediocrity and boredom in all its forms. It is based on

technique stop-motion, and the shooting took place on the site of the main party of the Yekaterinburg youth - the drama (playground


near the Drama Theatre).





Bonuses! In each video, if you look closely, you can find some funny gags. All seven are not yet could not find anyone. And, you can have fun destroying boredom and boredom by going to www.game.anta.ru, which posted a flash game based on one of the videos.

via www.game.anta.ru/

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