Tele2 showed why teen cell phone

Agency SMFB Oslo shot for Tele2 movie about parental kontrol.V effort to make the lives of parents and children safe Tele2 offers parental control software on the mobile life of his child. Bipper allows you to control the amount and object of expenditure of money on cell phone bill of the child and to determine its location in the city.

The title of the campaign video launched this autumn in Norway, shows how parents tell his son: "We have decided that you can already have a mobile phone, but ...." The first SMS-ka boy begins with the words "Transfer money" and further unfolding script of life-dream "cool" teenager: cars, girls, pizza, video games and parties.

Slogan: The kid's phone. Your rules. / Phone child. Terms of yours.

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• October 22, 2010
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