Chupa Chups: they taught the world to suck

Spanish brand Chupa Chups in the next year it will be 55 years old. First in the history of Lollipops, the brand name which has become synonymous around the world dedicated to this small obzor.Brend Chupa-Chups was founded in Spain in 1958 of the last century as part of "Granja Asturias." Enric Bernat created the first lollipop (originally wooden) which could suck and do not spoil your clothes and hands. The iconic logo of Chupa Chups is familiar to us for many years, but few people know that he personally invented Salvador Dali. Logo design brand owner company Enric Bernat "an acquaintance" painted the famous countryman Salvador Dali. It was he who in 1969 invented the form of a flower logo Chupa Chups for that with small modifications safely survived until today. He also proposed to place the logo is not on the side and on top of candy.







At the same time there was the first slogan Chupa Chups - «It's round and long-lasting» (~ It is round and long).



It is worth noting that the contributions to the advertising of Salvador Dali is not only the logo of candies Chupa Chups - the great artist had to play in a few commercials.

The brand name comes from the Spanish verb chupar, meaning to suck. This is an inherent property of candy, as well as innovative wand and a variety of flavors were the main ideas of advertising campaigns.









Come back to the true taste.








The only thing on a stick, which must be licking.








The only thing on a stick, which must be licking.








The only thing on a stick, which must be licking.








Slogan: Bored?








Slogan: Thought?








Slogan: Worried?








Chupa Chups for a world without smoke.








Chupa Chups for a world without smoke.








The campaign, entitled "Suck» (Love bite). Slogan: Born to suck?








The campaign, entitled "Suck» (Love bite). Slogan: Born to suck?








Chupa Chups sugar.








With pieces of fruit.








With pieces of fruit.










Chupa Chups with milk flavor.










Chupa Chups-DNA.








Chupa Chups-DNA.








The picture of the lollipop.









Series Chupa Chups 18+ designers from Studio _FIRMA.








Very large bubbles from Chupa Chups Max Gum.








Very large bubbles from Chupa Chups Max Gum.








Chupa Chups for adults.














Chupa Chups for adults.














The taste of this exciting, we recommend you wear a bra.






The only thing that it has direct, so it stick.




We put candy on a stick. You suck.







They do not contain fat. That's why we dressed them in horizontal stripes.










Mini Chupa Chups








Sour mini Chupa Chups












Chupa Chups - lights






Chupa Chups - signs



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