Top Gear «stirred up" the market of second-hand Subaru

Displaying the final series of the season 19 Top Gear, in which leading traveled the African continent in three used cars has led to a boom in search queries on the model Subaru Impreza.

3 photos and a bit of text





According to the plan the transfer, Clarkson, May and Hammond were to buy a wagon and a half thousand pounds for assignments producers of the show. Jeremy chose the BMW 5 Series 528i, James bought the Volvo 850 R, while Richard chose the Subaru Impreza. Throughout the transfer, for the first time in the history of Top Gear has been divided into two time plot, "Subaru" Hammond not only seamlessly moved on rough terrain, but often helped out of captivity, off-road BMW and Volvo colleagues.



As experts estimate automotive site Motors.co.uk, the peak of interest (+ 826%) Used in "Imprezas' went on the live broadcast of the first series of the African tour. Release of the final part of the show attracted Subaru, though smaller (+ 212%), but still higher than the usual audience figures.

Peter Mager, Kyuto.Ru



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