Balmain has become closer to the people

Luxury brands have rushed toward the mass buyer. Recently, we have shown an affordable collection of Versace for H & M, even though only a couple of years ago, the hostess Donatella Versace turn up his nose from the very idea of ​​a democratic issue clothing. The crisis of morals humbled the proud producers of premium products. In October, the luxury clothing brand Balmain introduced a low-cost line of Pierre Balmain. Prices for items from the new collection start at $ 180 and run into the $ 1,200 leather jacket. For Balmain such price tags - it is a real revolution. The cost of clothing from the main line in the thousands of dollars. Pierre Balmain Collection sustained in the youth style: leather motorcycle jacket; skinny jeans with a low belt, "accordion" on the thighs and zippers at the ankles; loose blazers, similar in cut to a tuxedo; sporty jackets and the like. One of the recognizable motifs collection was black-and-white stripe zebra. Oliver Rust, new designer house Balmain, the work on the collection did not take part: Line Pierre Balmain - a joint brainchild of Balmain and the Italian company Ittierre. Campaign collection Inez van Lamsweerde created and Vinudh Matadin, and the main star was the model Abbey Lee Kershaw.