Bashny.Net
Only Brazilians can move like the Brazilians. Positive movement from beer Brahma
Bashny.Net
Brazilian Brahma beer brand in a new advertising campaign lays the tempting promise - to convey the product the ability to move like the Brazilians.
The agency McGarry Bowen presented the original concept for the promotion of Brahma beer outside his native Brazil. The concept of the campaign creative team built on transferring the unique "properties" Brazilians - nice move - on the product.
- Only Brazilians can move both Brazilians - says the concept of the agency. - It can be seen in football, capoeira, samba in, even in their unique gait. Roller Movimento - a celebration of Brazilian plastics mobility triumph of this nation.
The roller is mounted in a 15-minute film, the full version of which is shown in brahma.com. The spot is broadcast in movie theaters, and invites you to visit the site of beer.
via brahma.com/
The agency McGarry Bowen presented the original concept for the promotion of Brahma beer outside his native Brazil. The concept of the campaign creative team built on transferring the unique "properties" Brazilians - nice move - on the product.
- Only Brazilians can move both Brazilians - says the concept of the agency. - It can be seen in football, capoeira, samba in, even in their unique gait. Roller Movimento - a celebration of Brazilian plastics mobility triumph of this nation.
The roller is mounted in a 15-minute film, the full version of which is shown in brahma.com. The spot is broadcast in movie theaters, and invites you to visit the site of beer.
via brahma.com/
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