BBDO Moscow: «Peach" is seen in orbit Bashny.Net

June 18 aired video "peach", continuing a series of "in orbit". Creative Agency developed BBDO Moscow.
The campaign aims to promote a new chewing gum and candy Orbit tastefully juicy peach. The roller is placed in the air channels: Channel One, Russia, STS, REN-TV, Home, Sports, DTV, NTV, TNT, MTV, Muz-TV, TV-3, and 7 TV.

As commented on the agency website, a hereditary scientist Doc, charming robot Cynthia and assistant romantic Junior - continue to struggle with caries in different corners of the universe. During his space travel they had seen many unusual: restored the acid-alkaline balance in Tritsepilianina studied the food preferences of visitors cosmic cafe, buried in the snow ...

In this series, Junior decided to show Cynthia huge peach grown them on board the spacecraft. Despite the incredible size of the fruit, cheerful woman-robot took only a few seconds to "study" the previously unknown fruit.




Creative group BBDO Moscow:
Creative Director: Andrey Ilyasov
The head of the creative team: Nikolai Pantea
Art Director: Nicholas Pantea, Natalia Podogova
Copywriter: Elena Zaritovskaya
Account director: Marina Vershinin
Senior Account manager: Anna Glinkina
Producer: Helen Gazhevsky Anastasia Konovalova, Sergei Ageev
Directed by: Richard D'Alessio

Team Wrigley Russia:
Marketing Director: Julia Konev
Group Brand Manager: Irina Polukhina
Junior Brand Manager: Konstantin Perov
Junior Brand Manager Anna hamster
Media Manager: Arina Mekhanoshin



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