The agency Ogilvy & Mather has developed an interesting interactive magazine advertising for phone Motorola c261.
In order to make a new print advertising Motorola interactive and more catchy, the agency Ogilvy & Mather decided to buy just two magazine pages. The first print ad copy read, "Put your thumb on the circle, and the index - Page 68." A second print text given to understand the essence of this mysterious ritual - "That's the thickness at the new Motorola c261».
via # image5298255