Musical Soup Pot Noodle

The new campaign, developed by the agency Mother London to Pot Noodles, uses funny musical parody of the British advertising instant noodles Pot Noodle.

The new spot is aimed to remind the audience of the extreme simplicity of preparation Pot Noodle. Mother uses for this method of reverse, flavored with its humor and original approach.



Directed three movies, parody musical styles of different periods, made of Taika Waititi Productions Hungry Man, and Aman Kang and Aidan Thomas of post production Golden Square helped arrange visuals conceived in the style of a musical era.



Aman Kang used the smoke to give roller look and style of the 80s, which was so important to the success of video. As described in the company's commercials were filmed in HD-format of the highest quality, so the team had complete freedom of action and field experiments when working with the material. The biggest challenge was to make the highest quality and expensive conventional video format in the 80s to low quality.



"Moussaka Rap", a song about the intricacies of cooking and ingredients for moussaka, the traditional Greek rather complicated by dishes executed character in the big sunglasses and a chef's cap. The second character, going into the kitchen with a kettle and glass noodles in hand, trying to answer Povarenkov, but its ingredients very quickly ends.

Both the rap, and style reminiscent of some video clips of Beastie Boys.

Ends spot great slogan: «Put The Pan Down» - «Put the pan on the site»





"Grocery rap" in the commercials - the reception is not novyy.K example, in 2006 and 2007 Smirnoff has released two clips antagonist of its low alcohol drinks Smirnoff Raw Tea. "Right" and "spoiled" the boys deny the right of life of its rivals, but all drink tea Smirnoff. The first of them was awarded a Gold Lion at Cannes.

via / creativity / 2007/08/06/19573 /

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