Behind the slogan "Welcome to Scotland!" Scottish authorities paid $ 400,000 Bashny.Net

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In most European countries, a time when the authorities could spend large amounts of money it is unclear what long gone: today, if that happens, it raised a stir. Sometimes a waste of money is really funny - for example, when trying to come up with new Scotland "original" slogan.

Until 2007, the official slogan of Scotland was, "the best small country in the world." He did not seem witty and, according to many, did not reflect the true essence of Scotland, so many signed the petition, and to develop a new slogan allocated £ 125 million. So it was invented "brilliant" phrase: "Welcome to Scotland!».

via factroom.ru